Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Zeiss becomes an official supplier to Williams Racing
ZEISS, a world leader in optics and optoelectronics and Williams Racing announced a new multi-year partnership, which sees ZEISS become an Official Supplier of the team ahead of the 2021 FIA Formula One World Championship. The partnership will see…
Giorgio Armani – a stylish partnership with Scuderia Ferrari
Scuderia Ferrari Mission Winnow will wear Giorgio Armani clothing for all its off-track activities, as the Maranello team signs a multi-year partnership with Giorgio Armani S.p.A. At official events, drivers Charles Leclerc and Carlos Sainz, along with Scuderia management…
1&1 partnered with Uralkali Haas F1 Team
1&1, a leading German telecommunications provider, will partner with Uralkali Haas F1 Team in the capacity of ‘Exclusive Telecommunications Partner’ starting with the 2021 FIA Formula 1 World Championship. 1&1’s dynamic new partnership with the team will see the company’s…
Uralkali becomes Haas F1 Team title sponsor
Uralkali, one of the world’s largest potash fertilizer producers and exporters, will become the title partner of the Haas F1 Team in a multi-year agreement starting with the 2021 FIA Formula 1 World Championship. Uralkali Haas F1 Team, as the…
Ferrari Trento becomes the official spark of F1
Ferrari Trento has been named the Official Sparkling Wine of Formula 1. Announced globally ahead of the start to the 2021 FIA Formula 1 World Championship in Bahrain, the prestigious three-year partnership will see Ferrari Trento’s award-winning sparkling wine become…
Crypto.com partners with Aston Martin Cognizant F1 Team
Crypto.com, a cryptocurrency trading platform with the world’s fastest-growing crypto app joins the Aston Martin Cognizant Formula One Team. Ahead of its 2021 Formula One car launch tomorrow, Aston Martin Cognizant Formula One Team has announced a global partnership…
NetApp joins Aston Martin F1 Team
NetApp, a global, cloud-led, data-centric software company, and Aston Martin Cognizant Formula One Team today announce a multi-year partnership as the world-famous car company gears up for its return to Formula One competition. After more than 60 years away, the…
Peroni Libera 0.0% joins Aston Martin Cognizant F1 Team
Peroni Libera 0.0%, the Super Premium alcohol-free beer brand, today announces a long-term, multi-year partnership with the Aston Martin Cognizant Formula One Team. The new partnership celebrates the global launch of Peroni Libera 0.0% as a stylish and aspirational alcohol-free…
Richard Mille launches a multi-year partnership with Scuderia Ferrari
Richard Mille is delighted to announce its new partnership with one of the world’s most iconic brands – Ferrari. Founded in 1947 by the legendary Enzo Ferrari, the company has always been ahead of the field, driving towards excellence both…
Radiobook renew their partnership with Scuderia Ferrari
Scuderia Ferrari Mission Winnow is pleased to announce that it has renewed its partnership with Radiobook to cover the 2021 Formula 1 World Championship. The Japanese brand has strengthened its presence on the car compared to last year, when…
SentinelOne joins Aston Martin as an official cyber security partner
SentinelOne, the autonomous cybersecurity platform company, is announced today as the Official Cybersecurity Partner of Aston Martin Cognizant Formula 1 Team, as Aston Martin makes its return to Formula One™ after an absence of 61 years. SentinelOne’s new partnership…
BWT partners with Aston Martin Cognizant F1 team
Ahead of the reveal of the Aston Martin Cognizant Formula One car a week from today, the team is pleased to announce a partnership with Austrian water technology specialist BWT – Best Water Technology. BWT’s relationship with the team…
