Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Embracing social media. Finally.
In engineering terms, Formula 1 is the pioneer at the forefront of technical innovation in motorsport. The great irony is that in some areas the sport remains so far behind other forms of sport it borders on embarrassing. One such…
Inside Line F1 Podcast: The world after Australia
Inside Line F1 Podcast: The world after Australia. We have got a split vote! The 2017 Australian Grand Prix entertained us, while it failed to entertain others. However, this was the shortest Formula 1 race in Australia, is it time…
My Fantasy F1 Team: Carlo Boutagy
We’re proud to have Mr Carlo Boutagy, founder of F1 FanZone to share his fantasy Formula 1 picks with us. [icon type=”circle” size=”small” name=”e-users”] The drivers I would go with two incredibly talented individuals who also knew how to…
Social freedom
Formula 1 has always been a mixture of humans and machines performing on the edges of possibility. As compelling and exciting as the racing is, often what occurs outside of the car is the experience fans want to be part…
Puma and the bull
Let’s take a closer look at how the relationship between Red Bull Racing and PUMA is developing in 2017. In 2015 Red Bull Racing signed a long-term deal with PUMA, one of the world’s leading sports brands. For over 65 years,…
The new old era?
The new old era: never before had Formula 1 lived such a hectic pre-season. But will 2017 really bring substantial changes or will it just be another year of moving things around? Days after winning a championship, Nico Rosberg…
Top 10 sponsors Formula 1 should have
Thomas Maher is the chief editor and co-founder of FormulaSpy.com, a very interesting website focusing on Formula 1 and Formula E. Today Thomas shares his insights with us about the top 10 brands Formula 1 could add to the list…
Time for a level playing field
For me, the saddest comment of 2016 came from a newcomer Lance Stroll, telling us that Williams F1 had offered him a drive based on his talent. I have no doubt the lad sincerely believes this, but the reality is…
Behind The Scenes Talent: Simon Hayes
We’re happy to introduce Simon Hayes, personal trainer and head of Performance Physixx, a company aiming to perfect the physical preparation of athletes for high-calibre racing. Simon’s many clients include professional racers Ryan Hunter-Reay, Stefan Johansson and celebrities like Patrick…
Moving On Up: Tatiana Calderón
Paddock Magazine is joined today by Tatiana Calderón, a Colombian professional racing driver who currently competes in the GP3 Series and has just signed a deal with Sauber F1 Team to become their official development driver for 2017. Full name:…
Gossip Grip: the cars
By Kunal Shah and Mithila Mehta | “From T-bone to T-wing” – that’s one of our comments on the new cars that have been unveiled in the past week. Did Ferrari have to work overnight after Mercedes unveiled the T-wing…
Date with Destiny
Bernard Charles Ecclestone turned 86 in October. For more than 40 years he has been at the top of Formula 1; calling the shots, single-handedly negotiating some very difficult patches that would have no doubt defeated others decades younger and…
