Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
FTX and the Mercedes-AMG Petronas F1 Team launch NFTs for fans
The Mercedes-AMG Petronas F1 Team is excited to launch a special series of NFTs (Non-Fungible Tokens), to enable us to engage with our fans in new ways. Developed alongside our trusted partner FTX, one of the world’s most innovative cryptocurrency…
HJC Helmets partners with Red Bull Racing
HJC Helmets will become the official supplier of pit crew head protection for Oracle Red Bull Racing. Oracle Red Bull Racing and HJC Helmets are pleased to announce a multi-year partnership that will see the Korean manufacturer become the…
Sanofi and McLaren Racing announce a partnership agreement
McLaren Racing announced yesterday a multi-year partnership with innovative global healthcare company Sanofi. The partnership will see McLaren Racing collaborate with Sanofi’s Industrial Affairs team towards achieving excellence in manufacturing operations, enabling Sanofi to meet patients’ needs around the world…
Seagate Lyve Cloud and Alfa Romeo F1 Team sign a partnership agreement
Alfa Romeo F1 Team ORLEN is tackling its digital storage challenges head-on with Seagate Lyve Cloud, as the team announces a partnership with Seagate Technology. Seagate Lyve Cloud is the always-on mass capacity object storage platform designed to enable multi-cloud…
Path Network and Alfa Romeo F1 Team sign a partnership agreement
Alfa Romeo F1 Team ORLEN have announced a new partnership with a leading network intelligence company, Path Network. The multi-year deal will see Path help protect the team’s network infrastructure, both on and off the track, ensuring Alfa Romeo F1…
Ziba Foods and Scuderia AlphaTauri sign a partnership agreement
Scuderia AlphaTauri and FlexBox are pleased to announce the successful assignment of their Official Partnership to benefit Ziba Foods, a fast-growing, mission-led healthy nutrition brand. Ziba Foods is a U.S.-based artisanal food company that specializes in heirloom and wild-grown…
Ciesse Piumini and Alfa Romeo F1 Team launch partnership
Alfa Romeo F1 Team ORLEN signed a partnership in the name of sporting heritage with Ciesse Piumini, the historical Italian brand owned by Mittel S.p.A.. This relationship represents a perfect match that sees a shared passion for sports, adventure and…
TransferMate and Haas F1 Team announce a partnership agreement
Haas F1 Team is pleased to announce a worldwide partnership with TransferMate Global Payments – the world’s leading provider of B2B payments infrastructure-as-a-service. As an official Team Partner, TransferMate will provide cross-border payments services through its unrivalled global payments…
RapidAPI and Scuderia AlphaTauri sign a partnership agreement
RapidAPI Enterprise Hub enables Scuderia AlphaTauri to drive new efficiencies and accelerate innovation across all teams from the factory to the track. Scuderia AlphaTauri announces a major multi-year partnership with RapidAPI, provider of the world’s largest API Hub. RapidAPI…
Bybit: why keeping at least some of your portfolio in crypto is a no-brainer
In mid-February of 2022, Oracle Red Bull Racing announced a multi-year partnership with cryptocurrency exchange Bybit, which is one of the fastest-growing cryptocurrency exchanges with more than 5 million registered users. As stated earlier, this partnership represents the single…
Salesforce becomes a Global Formula 1 partner
Formula 1 is pleased to announce that Salesforce, the global leader in customer relationship management (CRM), will join as a Global Partner to power and grow fan engagement for the most prestigious motor racing competition. In addition, Formula 1 will…
Las Vegas to host Formula 1 night race in 2023
Formula 1 and the Las Vegas Convention and Visitors Authority (LVCVA) are happy to announce that the Las Vegas Grand Prix will join the FIA Formula One World Championship from 2023. The race will take place at night, on…
