Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Paddock Magazine
It's the only business publication in the motorsport industry. Now in its sixteenth year, Paddock magazine brings a sharper focus on the business and lifestyle of high-end racing.
How Formula 1 drivers prepare for races
Formula 1 is one of the most expensive sports in the world. In order to compete in the fastest competition in the world, teams need to assemble the best engineers and technicians to keep vehicles at their best. However, racing…
Would an 8th World Championship cement Hamilton’s reputation as the greatest of all time?
This is the question that all fans of motorsport and, most significantly, Formula 1 fans are asking themselves. Could Sir Lewis Hamilton eclipse all the other greats who have won the driver’s championship in the past if he manages to…
The last fine art portraits of James Hunt
Images of James Hunt captured in his last believed portrait photoshoot unearthed after 30 years during the lockdown. Now revealed for the very first time and available as exclusive limited edition fine art prints. An unseen collection of stunning…
Medallia becomes the Official Feedback Partner for McLaren Racing
Medallia, Inc. (NYSE: MDLA), the global leader in customer and employee experience, and McLaren Racing today announced a partnership establishing the company as the Official Feedback Partner for the 2022 Formula 1 season. “We are delighted to announce our…
EasyPost and McLaren Racing announce a new partnership
Like McLaren Racing, EasyPost prides itself on being fast, flexible, reliable. McLaren Racing has today announced a new partnership with EasyPost, a technology leader that builds shipping solutions for e-commerce brands, fulfilment providers, and online marketplaces, which will see the…
The James Bond Aston Martin DB5 – Goldfinger Edition
One of the most iconic cars in cinematic history, the James Bond Aston Martin DB5, has been released by PLAYMOBIL for all film lovers and collectors to enjoy. The legendary Aston Martin DB5 from Goldfinger (1964) is synonymous with the…
Formula One and film industry – the two worth-watching documentaries about motorsports
Motorsport is a different art of sports compared to baseball, basketball, hockey, or even cybersport because it involves motorized vehicles. There is a special beauty, dynamic, technical aesthetic about these competitions. A magnificent unity of racers, and their cars –…
The development of F1 insights, powered by AWS
By Rob Smedley | F1 Chief Technical Engineer The start, or launch as it’s known within F1, is absolutely edge of the seat stuff for fans, drivers, and engineers alike. It is one of the most exciting parts of a…
Turning Japanese for Honda – Red Bull & AlphaTauri
Turning Japanese with one-off liveries celebrate race-winning alliance with power-unit supplier. Red Bull Racing and Scuderia AlphaTauri are set to race with special liveries on what should have been Honda’s home race weekend. At this weekend’s Formula One Turkish…
Losail Circuit to host the Qatar Formula 1 Grand Prix
Losail International Circuit will hold its first ever Qatar Formula 1 Grand Prix on November 19-21, with the country set to host the 20th event of the 2021 season, as well as signing an additional 10-year deal to host F1…
