Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Globant and Formula 1 Announce a Multi-Year Partnership
Globant and Formula 1 have embarked on a multi-year partnership until 2026, a collaboration that promises to revolutionize the digital experiences for F1 teams and fans. As an Official Partner, Globant will lend its expertise to Formula 1, aiding in…
McLaren Racing and eBay sign a partnership agreement
McLaren Racing and eBay, a global online marketplace, have teamed up as an Official Partner of the McLaren Formula 1 Team in a multi-year partnership. This exclusive partnership will showcase eBay’s branding on the race cars of McLaren Formula…
Keeper Security and Williams Racing sigh a partnership agreement
Keeper Security and Williams Racing have forged a new, exciting chapter today with a multi-year partnership. As the leading provider of cloud-based zero-trust and zero-knowledge cybersecurity software, Keeper is now an Official Partner of Williams. This move sets the stage…
Scuderia Ferrari and HP announce a title sponsorship
Ferrari and HP Inc. have forged a momentous, multi-year title partnership, uniting two of the world’s most renowned companies. This collaboration signifies a shared dedication to propel sustainable innovation and expedite purposeful technology across the Scuderia Ferrari Formula 1 team,…
Roboze and Visa Cash App F1 Team sign a partnership agreement
Visa Cash App RB Formula One Team is thrilled to announce a groundbreaking technical partnership with Roboze, the global leader in 3D printing of high-performance composite materials. This collaboration aims to revolutionize the production of end-use parts for our single-seaters, offering…
Mclaren Racing and Logitech G extend their partnership
McLaren Racing and Logitech G have announced the extension of their partnership. Logitech G, a leading innovator of gaming technologies, is the Official Gaming Wheels & Pedals Partner of the McLaren Formula 1 Team and McLaren Shadow Esports Team. …
Coachbuilt Whisky and Williams Racing sign a new licensing partnership
Coachbuilt Whisky and Williams Racing announced a dynamic licensing partnership. Coachbuilt Whisky is a premium blended whisky co-founded by 2009 F1 World Champion and Williams Racing Brand Ambassador Jenson Button. This collaboration brings together two innovators in their respective…
McLaren Racing and BAT extend their partnership
McLaren Racing and BAT announced a multi-year partnership extension. From this season, BAT will continue as the Official Principal Partner of the McLaren Formula 1 Team. BAT is a leading multi-national consumer goods business that has partnered with the…
Jumeirah Group and Williams Racing extend their partnership
Jumeirah Group and Williams Racing have extended their partnership. Jumeirah is a global luxury hospitality company and member of Dubai Holding. The move builds on the successful collaboration between the two brands established last year to reach new global audiences…
Playseat and Formula 1 announce a multi-year partnership
Today, Playseat and Formula 1 announced a new multi-year partnership. Playseat, a leading racing simulator brand, will produce exclusive and bespoke F1-licensed racing products for gamers and sim racers to enjoy. Applying over two decades of experience, Playseat will develop…
Memento Exclusives and Aston Martin F1 Team to launch race simulators
Memento Exclusives and Aston Martin Aramco Formula One Team will collaborate to launch limited edition simulators that are available for fans to purchase. Memento Exclusives and Aston Martin Aramco Formula One Team have teamed up to offer state-of-the-art AMR24…
Ansys and Red Bull Racing renew their partnership
Ansys and Red Bull Racing renewed their partnership for three years to remain the world’s most competitive Formula 1 (F1) team. Oracle Red Bull Racing will continue harnessing the power of Ansys technology to improve aerodynamics, manage material data, and…
