Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
The impact young drivers have on Formula 1’s image
Formula 1 is an interesting world where honestly nothing is 100% clear, from the races themselves to the ways new drivers get onto the grid. Some of the really talented ones might be staying out of the world championship for…
David Croft: “The changes are always going to suit ones and not others”
I was lucky enough to get a hold of a radio presenter, broadcaster, Sky Sports Formula 1 commentator David Croft to talk about what he thought of the 2017 season, halo and 2021 regulations. Here’s what David had to say.…
Nigel Mansell: “We need new blood in there”
Recently at the Autosport International show, Stephen Camp had the privilege to sit down with the one and only Nigel Mansell to discuss his career and how he feels about the current climate within Formula 1. Here’s how the interview…
My Race Day: Panos Seitanidis
Our old friend Panos Seitanidis has been a member of the Greek F1 commentating team for 15 years, working with the biggest national TV networks and numerous other media outlets as one of the leading Formula 1 journalists in his…
2021 regulations and the revolution to come
Since Liberty Media took ownership of Formula 1 just over a year ago, across the worlds of social media it was clear a raft of requests from fans towards the new owners pleaded for a plethora of changes. While some…
Getting your prospect to sell your sponsorship property for you
By Brian Sims | We’ve all met them; sales-people who have the gift of the gab, believing that the more they talk to a potential customer, the more likely they are to do a deal. You see it in their…
Fernando Alonso’s 2017 Top 5
By Elle Haus | In order to achieve Fernando Alonso’s status one must possess certain traits: dogged determination, technical ability and skill, strategic cunning and a reliable set of wheels at your disposal. Unfortunately for the Spaniard the latter has…
Charles Leclerc: “Formula 1 is a sport I admire”
Before Charles Leclerc was named to be a driver for the Alfa Romeo Sauber F1 Team, he talked with the Paddock magazine about Monaco, the competition and sticking to his regime. Being from Monaco, it’s fairly natural that you’ve…
Why Ferrari’s shareholders won’t let them leave
Recently Formula 1’s new management has revealed their proposals for the future of the sport, including a new engine specification from 2021 onwards. Several of the current and potential future manufacturers have voiced their opinions. Not surprisingly Ferrari has been…
Tata Communications: not your traditional sponsor
Mehul Kapadia, managing director of Tata Communications’ F1 business, catches up with the Paddock magazine about his company’s relationship with the sport and also touches on his fantasy Formula 1 team! Mehul, what’s your work with Formula 1 like…
Revelation of the year is waving the Australian flag
If last year Max Verstappen was the surprise of the season, this season it is Daniel Ricciardo’s turn. The Aussie has gone through his best year so far in Formula 1. Nevertheless, the year did not start as the Perth-born…
Nicholson Yachts: Boutique creativity
Karen Kelly Shea, President and CEO of Nicholson Yachts, opens up about the yachting industry, possible Formula 1 ties and how being small has worked out great. How would you describe your line of work to an outsider? Nicholson…
