A523 is launched by Alpine F1 Team at a London event

BWT Alpine F1 Team revealed its challenger for the 2023 FIA Formula 1 World Championship season – the A523 – at a unique, star-studded event in London, United Kingdom. BWT Alpine F1 Team unveiled its 2023 FIA Formula 1…
W14 challenger is introduced by the Mercedes-AMG F1 Team

A new season, new challenges, and a new car. Today, the Mercedes-AMG Petronas F1 Team unveils its 2023 contender, the Mercedes-AMG F1 W14 E Performance. Forged in the learnings of a difficult 2022, the W14 is striking in its…
Qualcomm and Mercedes-AMG Petronas F1 Team sign a partnership agreement

Qualcomm Technologies, Inc. and the Mercedes-AMG PETRONAS F1 Team announced a multi-year agreement featuring the Snapdragon brand. The strategic collaboration will leverage the power of the Snapdragon® platform to create unique fan experiences, both in-person and digitally. The team…
Nuvei and Mercedes-AMG Petrona Formula One Team agree a multi-year partnership agreement

Nuvei, a leading global payments services provider, and the Mercedes-AMG Petronas Formula One Team sign a multi-year sponsorship deal. Nuvei Corporation (“Nuvei” or the “Company”) (Nasdaq: NVEI) (TSX: NVEI), the Canadian fintech company, and the Mercedes-AMG Petronas Formula One…
Bang & Olufsen and Scuderia Ferrari sign a partnership agreement

Scuderia Ferrari is pleased to announce the arrival of Bang & Olufsen as a new Official Partner. The Danish company is a marque of excellence in audio technology and will join forces with the Formula 1 team to offer new-generation…
Scuderia AlphaTauri launches AT04 at the New York Fashion Week

Fashion meets Formula One in New York City as Scuderia AlphaTauri launches its 2023 AT04 car alongside drivers Yuki Tsunoda and team newcomer Nyck De Vries at New York Fashion Week. Premium fashion brand AlphaTauri also celebrated its debut in…
Sherwin-Williams and Mercedes-AMG F1 Team kick off new partnership

The Sherwin-Williams Company, the leading paints and coatings manufacturer, and the Mercedes-AMG PETRONAS Formula One Team have announced a new partnership. As an Official Team Partner of the Mercedes-AMG PETRONAS Formula One Team, Sherwin-Williams has become the approved supplier…
AvaTrade and Aston Martin F1 Team agreee a partnership deal

AvaTrade is thrilled to be an Official Global Partner of the renowned Aston Martin F1 Team. This strategic partnership is based on our shared values of Integrity, Excellence and Innovation. AvaTrade will offer its worldwide customers and business partners…
DP World and McLaren F1 Team sign a partnership agreement

McLaren Racing announced a significant partnership with DP World, a leading provider of worldwide smart end-to-end supply chain logistics, as an Official Partner of the McLaren Formula 1 Team from 2023. The partnership will support the McLaren F1 Team…
Gulf Oil International and Williams Racing announce multi-year partnership

Williams Racing is excited to announce a long-term partnership with Gulf Oil International, one of the world’s biggest oil and lubricant companies. Gulf’s partnership with Williams Racing is another big deal for the team as it continues to change…




