Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
The roooooooar
We meet up with Elisabeth Hake, an old friend of the magazine, owner and Motorsport Marketing & PR Consultant at EHMC, now working with HTP Motorsport GmbH, to get to know a certain racing team that caught our eye and…
2015 Formula 1 driver salaries
Business Book published a detailed salary ranking of 2015 Formula 1 racers, and we were eager to find out whether those numbers were correct. So here’s the list with all the numbers of just how much Formula 1 drivers are…
If I Ran F1: Richard Phillips
We catch up with Richard Phillips, the man who has been Managing Director of Silverstone for over ten years. Now MD of TPF Associates Limited, Richard shares his thoughts with the Paddock magazine on what he would change in the…
Five Ways To… make a sponsorship decision
Sergio Garcia is an experienced racing driver and coach, now working as a Sponsorship and Event Manager in Continental Tyres Spain. He gives the Paddock magazine five tips on how to make an important sponsorship decision. 1. Set the…
Lewis Hamilton – Circuit Preview: Austria
Get set for the Austrian Grand Prix with Lewis Hamilton! “You have to have a lot of confidence to attack in turn 5 and 6 and not to brake. It looks pretty tight and you can never imagine that you’re…
Photo Racing 2.0
We are joined today by everyone’s favourite and our very own photographer-magician James Moy, to hear about the racing that’s going on behind the scenes of prestigious Formula 1 Grands Prix. The speed We now use camera kit that allows…
Out of the uncomfortable comfort zone
Hurrah! Thrilling racing. Faster cars. Higher revving. Louder engines. Formula 1’s Strategy Group has agreed on new regulations for 2017 to save the sport. And they are set up to fail. Again. One of the greatest hurdles to handle for…
The Marlboro man
Since Maurizio Arrivabene has taken the helm at Ferrari, the Scuderia is continuously reducing the gap to dominating Mercedes. What’s his secret? Until a few weeks before Ferrari dropped Marco Mattiacci, there were no visible signs the Scuderia’s team boss…
My Fantasy F1 Team: Brian Learst
Brian Learst brings an extensive background in the incentive and travel industries to the management team and as a principal of QuintEvents. From his roles as SVP with MMS and the CFO at World Travel Partners, Brian provides a strong…
Solving the mystery of Monaco
The Automobile Club de Monaco (ACM) has been responsible for the most prestigious Grand Prix of the year for so long that almost no one can remember it. Circuit de Monaco is the rarest of gems in mines of racing…
Are we brave enough for a new approach?
I can’t recall a time when there was more criticism of Formula 1 than there is now. Everyone I speak to seems to have their own opinion of what’s going wrong, but only a handful of people seem able to…
Race Check-Up: A Rosbergian place?
Nico Rosberg won the Monaco Grand Prix for the third time while Ferrari driver Sebastian Vettel followed him to second place, and the prince of Formula 1, Lewis Hamilton, finished third. What happened, really? And is Monte Carlo becoming a…
