Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Thomas Spink
Being a determined voyager, travel blogger, hospitality expert and professional champagne sipper, Thomas uses his talents to delve into the challenging world of Formula 1 and provide unique insights about the circus.
Alessandro Alunni Bravi Appointed Chief Business Affairs Officer at McLaren Racing
McLaren Racing is pleased to announce that Alessandro Alunni Bravi will join McLaren Racing as its new Chief Business Affairs Officer, effective 1 February 2025. Reporting directly to CEO Zak Brown, Alessandro will be a key member of the McLaren…
PowerPlay’s Strategic Growth in 2024: Lessons from the World of Motorsport
PowerPlay’s rise as one of the leading online gambling brands in Canada throughout 2024 provides an interesting insight into business strategies across industries, including motorsport. In their tailored approach to reaching and leveraging local identity among Canadian audiences, the methods…
CeflA Empowers VCARB F1 Team’s Path to Carbon Neutrality
Visa Cash App Racing Bulls (VCARB) has teamed up with Cefla, a renowned Italian civil and industrial engineering company, to advance its sustainability goals. Cefla will produce the majority of VCARB’s Faenza facility’s electricity and heating needs in-house while maintaining…
UniCredit and Ferrari Announce a Brand-New Partnership
In September 2024, the multi-year partnership between UniCredit and Ferrari, two renowned Italian brands, was announced. This collaboration highlights their shared commitment to high performance, innovation, inclusivity, and community engagement. As leaders in their respective fields—UniCredit as a leading pan-European…
Singapore Airlines Extends Title Sponsorship of Formula 1 Singapore Grand Prix for Four More Years
Singapore Airlines (SIA) has announced the renewal of its title sponsorship for the Formula 1 Singapore Grand Prix for another four years, reinforcing its enduring commitment to one of the most prestigious events on the Formula 1 calendar. This extension…
Liberty Media Appoints Derek Chang as CEO & President
Liberty Media Corporation today announced that Derek Chang will become its new President and CEO, effective February 1, 2025. Until then, John Malone, Chairman of Liberty Media, will serve as interim CEO. Mr. Chang brings a wealth of experience as…
Spa-Francorchamps Stays on F1 Calendar
Formula 1 has announced a landmark multi-year extension with the Belgian Grand Prix, ensuring the legendary Circuit de Spa-Francorchamps remains a key fixture on the racing calendar for four of the next six years. The renewed agreement will see the…
Castore Expands in F1 with BWT Alpine Formula 1 Team Partnership
Castore, the leading performance sportswear brand and global sports apparel supplier, announced a landmark partnership with the BWT Alpine Formula One Team today. This partnership significantly expands Castore’s presence in the elite motorsport sector and builds on recent success. This…
TAG Heuer Returns as the Official Timekeeper of Formula 1: A Legendary Partnership Reignited
As Formula 1 commemorates its 75th anniversary, TAG Heuer returns to the pinnacle of motorsport as its Official Timekeeper. This marks the revival of a historic partnership defined by shared values of luxury, precision, innovation, performance, and speed. With a…
Aston Martin F1 Welcomes Pepperstone as Official Trading Partner
The Aston Martin Aramco Formula One Team has kicked off 2025 with an electrifying announcement—their first major partnership of the year. Pepperstone, a global leader in online trading, will join the team as its Global Forex and Trading Partner in a…
