Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Dániel Horváth
Dániel is a professional Formula 1 journalist from Hungary with a lot of love for the sport. He’s also a proper Mechatronics Engineer and Economist in Management and Leadership.
Moving On Up: The Bulgarian Lion’s Next Leap
At just nineteen, Nikola Tsolov is already racing with the kind of expectation that usually arrives much later in a driver’s career. In Melbourne, that expectation turned into another milestone: his first FIA Formula 2 victory, and the first ever…
Exclusive: Inside the Formula 1 Las Vegas Grand Prix
As Chief Commercial Officer of Formula 1 and President & CEO of the Las Vegas Grand Prix, Emily Prazer explains how Las Vegas has evolved from a new race into a strategic platform shaping the future of fan experience, partnerships…
Top 5 Partner Activations in Formula 1
The 2025 season once again demonstrated how commercial partners in Formula 1 continue to evolve beyond branding visibility, delivering immersive experiences that connect teams, partners and fans both on-site and digitally. Across the calendar, several standout activations blended entertainment, innovation…
Xevi Pujolar: “I’m a Fan of Max, But Formula 1 Needs Change”
For more than three decades, Xevi Pujolar has lived inside motorsport’s most unforgiving environment: one where decisions are measured in milliseconds and where solutions often arrive too late if they are not prepared weeks in advance. His Formula 1 journey…
The 2026 Reset: An exclusive conversation with David Coulthard and Will Buxton
On the occasion of the launch of the brand-new Up To Speed, I had the opportunity to sit down for an extended and exclusive conversation with David Coulthard and Will Buxton. What began as a discussion around their new project quickly evolved into a…
Teemu Oksa: Hydration, Performance and the Business Case for Formula 1
As Formula 1 continues to evolve beyond pure motorsport into a global business, technology and sustainability platform, partnerships are increasingly defined by functionality rather than mere branding. Vellamo Water’s multi-year deal with TGR Haas F1 Team positions the Finnish premium…
Global revs up with brand-new Formula 1 podcast show Up To Speed hosted by Will Buxton, Naomi Schiff, David Coulthard, and Jolie Sharpe
Up To Speed launches Monday, 16 February, with episodes twice a week on Global Player, YouTube and wherever you get your podcasts. Global, the Media & Entertainment group, has today announced Up To Speed, a brand-new Formula 1 podcast show…
Abu Dhabi Title Showdown: A Weekend Charged With Electricity at Yas Marina
There is a particular kind of atmosphere that only Formula 1 can create – an energy that builds gradually through the season and then erupts into something almost cinematic when a championship is on the line. Here at Yas Marina,…
Vellamo Water: Purity, Performance, and Purpose Powering the MoneyGram Haas F1 Team
In a sport defined by precision, endurance, and relentless marginal gains, partnerships are no longer about logo placement; they are about competitive advantage. This philosophy sits at the heart of the multi-year collaboration between Vellamo Water and the MoneyGram Haas…
Ollie Bearman: Learning Fast, Thinking Faster
At just nineteen, Ollie Bearman is already being mentioned in the same breath as names like Fernando Alonso, and not without reason. The young Briton, who made his Formula 1 debut this season as a full-time driver, has combined talent, maturity, and…
