Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Where are they now: Mark Webber
Mark Webber is an Australian racing driver who competed in Formula 1 for 12 years: from 2002 to 2013. He raced for four teams: Minardi, Jaguar, Williams, and Red Bull. During this time, he became the winner of a…
The Strategy Behind… commenting on Formula 1.
Having started racing relatively late at the age of 14, Tom Gaymor enjoyed success in various different formulas before retiring after corrective back surgery in 2006. Now best-known for his work on Eurosport and BT Sport, he has also appeared…
Could further hybrid development bring more manufacturers to F1?
Over the years we’ve seen many different car manufacturers come and go in Formula 1; Alfa Romeo, Maserati, Jaguar, Toyota and even Bugatti have made attempts to succeed at the pinnacle of motorsport, there are some that have fallen by wayside…
The tide definitely did turn…
Towards the end of 2014, in my feature called “The Tide is Turning”, I looked at the issues facing many talented young single-seater racing drivers trying to make their way to Formula 1. Many of these drivers were feeling pretty…
What Formula 1 can learn from other series
Formula 1 is now fully involved in the social media game with Twitter, Instagram and YouTube, but some other forms of motorsport are doing far more interesting things online. Here are a few examples that Formula 1 could easily learn from.…
Too fast to fold
Too fast to fold. Consider the following: A modern Formula 1 car has nearly 80.000 components. Its power unit – the most sophisticated part – consists of around 5.000 components. Its complex electronics require more than one kilometre of cables…
The roooooooar
We meet up with Elisabeth Hake, an old friend of the magazine, owner and Motorsport Marketing & PR Consultant at EHMC, now working with HTP Motorsport GmbH, to get to know a certain racing team that caught our eye and…
