Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Five Ways To… supercharge your F1 sponsorship
This month we at Paddock magazine have looked at some of the less-talked-about opportunities for sponsors in Formula 1 and why they should be a part of every sponsor’s activation plan in 2016. We have Oli Richards, Head of Marketing…
Azimut Magellano 66 – a 20 meter superyacht
In 2008, Azimut invented a new way of cruising with Magellano, the first “modern trawler”. This extraordinary navigator features Dual Mode hulls, large interiors for extended stays, and a chic and timeless style that is yet again setting the trends…
Communist Formula
Tamás Rohonyi is a Hungary-born businessman and the promoter of the Brazilian Grand Prix. He is also a good friend of Bernie Ecclestone. No wonder that Mr Rohonyi had his own stake in the birth of the Hungarian Grand…
Race Check-Up: Drama 2.0
Race Check-Up: Drama 2.0A refreshing podium after 69 laps of high-voltage drama is what the 2015 Hungarian Grand Prix in Budapest delivered. So what was the plot of this exhilarating play? On a sunny day in Budapest, four-time World Champion…
Lewis Hamilton – Circuit preview: Hungary
Belting up for the Hungarian Grand Prix with Lewis Hamilton! “It’s like a go kart circuit. You have to be really aggressive!” says MERCEDES AMG PETRONAS Formula 1 Team Driver Lewis Hamilton of the challenging Hungaroring circuit. With four wins…
My Race Day: Carmen Jorda
Lotus Development Driver, the wonderful Carmen Jorda, shares her typical race day schedule with the Paddock magazine. The day before Firstly, and most importantly, I need to go to bed early the night before. A good night’s sleep is crucial…
Two professional faces
Tina looks like a woman that has been blessed with a great and diverse life. Although her family weren’t fans of the choice to become a ”world-class rally co-driver”, they were always understanding and supportive. After 20 years living and…
Outside Investment: a home for motorsport
The Dethleffs GmbH & Co. KG is an exclusively traditional manufacturer of leisure vehicles in Europe, started back in 1931. It has grown into one of the most significant manufacturers all over the world and today it has a wide…
My Fantasy F1 Team: Rafaël Galiana
The amazing Tecpro barriers have been keeping Formula 1 drivers and cars safe for some time now. Paddock magazine visits Rafaël Galiana, MD of Tecpro, who shares his ultimate Formula 1 fantasy set. The drivers I can surely say…
Heroes of the future
Nico Hülkenberg’s victory at Le Mans paves the way for Formula 1 drivers into the WEC and triggers a boom of top-level endurance racing: does the WEC supersede Formula 1 as the new pinnacle of motorsport? Sometimes, the most…
Race Check-Up: decisions at Silverstone
After a thrilling start to the race, Lewis Hamilton managed to take a consecutive third win at Silverstone circuit. He was followed by teammate Nico Rosberg in second and Sebastian Vettel in third. Let’s look at some of the strategies…
The Strategy Behind… keeping F1 exciting.
Once again we meet up with Kai Ebel, a vivacious and truly interesting Formula 1 personality, a respected motorsport journalist, to talk about what’s keeping the sport fresh and what are the future prospects of Formula 1’s identity. Changes…
