Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
A transitional phase
A transitional phase: Formula One, geography doesn’t have much of an impact on sponsorship. F1 truly is a global sport with common fan characteristics around the world. I’ll speak about that more in a moment. I also don’t believe…
“Formula 1”, a novel by Bernie Charles Ecclestone
The most powerful and insanely dominant person in the sport, Bernie has proven his superiority and exceptionality in many ways over the long years of his unique existence. This imposing figure has become the symbol of what a devoted person…
Monaco’s safest bet
If ever there was a deal that Bernie Ecclestone let slip away it was getting money from Monaco’s F1 contract. The ACM is one of only a handful of circuit operators which takes all the revenue from trackside advertising and…
Accelerating ticket prices
Formula One is not known for being cheap for fans. Last year, the sport’s cheapest ticket prices were US$28 for an uncovered space of grass under the Malaysian sun to watch the country’s Grand Prix. The prices rose up to…
Formula 1 teams back to use Windshear’s wind tunnel
Windshear Inc. is looking forward to another successful year after Formula One’s regulatory body, the FIA lifted its ban on teams using full-scale wind tunnels for 2010 onwards. The company operates the only commercially available, full-scale, single-belt, rolling-road wind tunnel…
