Inside Formula 1: Business. Lifestyle. Power.
Inside Formula 1: Business. Lifestyle. Power.
Singha and Stake F1 Team Extend Their Partnership
Singha and Stake F1 Team are set to embark on an even more exciting journey as they extend their long-running partnership for the 2024 and 2025 seasons. This extension marks a significant milestone in our shared history and underscores our…
Charles Leclerc Becomes a Global Ambassador of Bang & Olufsen
Bang & Olufsen are thrilled to announce their new Global Brand Ambassador, Charles Leclerc. This exciting collaboration with the talented F1 driver will drive meaningful conversations around sound, produce creative campaigns and events, and release a limited-edition product that embodies…
Circle8 and Aston Martin F1 Team Forge Strategic Partnership Agreement
Aston Martin Aramco Formula One Team announces new partnership with Circle8, one of Europe’s leading IT talent matching companies. Circle8 joins the team as a Global Talent Matching Partner, a move that will further fuel Aston Martin Aramco’s growth…
Sergio Perez to drive for Red Bull Racing until 2026
Red Bull Racing is pleased to announce that Sergio Perez has committed his future to the Team with a two-year extension to his existing contract. Since joining the Team at the end of 2020, Checo has enjoyed his most…
Esteban Ocon to leave Alpine F1 Team at the end of 2024 season
BWT Alpine F1 Team and Esteban Ocon have agreed together to part ways at the end of the 2024 FIA Formula 1 World Championship season, the conclusion of the Frenchman’s contract with the team. It brings to a close…
Globant and Formula 1 Announce a Multi-Year Partnership
Globant and Formula 1 have embarked on a multi-year partnership until 2026, a collaboration that promises to revolutionize the digital experiences for F1 teams and fans. As an Official Partner, Globant will lend its expertise to Formula 1, aiding in…
McLaren Racing and eBay sign a partnership agreement
McLaren Racing and eBay, a global online marketplace, have teamed up as an Official Partner of the McLaren Formula 1 Team in a multi-year partnership. This exclusive partnership will showcase eBay’s branding on the race cars of McLaren Formula…
Scuderia Ferrari Unveils Exclusive Livery for the Miami Grand Prix
An exclusive livery for the SF-24 in Florida featuring colours from Ferrari’s past to celebrate the debut of new title partner HP. Ferrari looks forward to a memorable weekend in Miami, hosting several activities linked to the marque’s tradition and…
Keeper Security and Williams Racing sigh a partnership agreement
Keeper Security and Williams Racing have forged a new, exciting chapter today with a multi-year partnership. As the leading provider of cloud-based zero-trust and zero-knowledge cybersecurity software, Keeper is now an Official Partner of Williams. This move sets the stage…
Nico Hülkenberg to compete for Stake F1 Team from 2025 onwards
Driver Nico Hülkenberg will compete for Stake F1 Team KICK Sauber for the following Formula One season and beyond, having signed a multi-year contract that extends at least until 2026. In that year, he will become the first driver for…
Scuderia Ferrari and HP announce a title sponsorship
Ferrari and HP Inc. have forged a momentous, multi-year title partnership, uniting two of the world’s most renowned companies. This collaboration signifies a shared dedication to propel sustainable innovation and expedite purposeful technology across the Scuderia Ferrari Formula 1 team,…
Roboze and Visa Cash App F1 Team sign a partnership agreement
Visa Cash App RB Formula One Team is thrilled to announce a groundbreaking technical partnership with Roboze, the global leader in 3D printing of high-performance composite materials. This collaboration aims to revolutionize the production of end-use parts for our single-seaters, offering…
